FLSA STATUS: Exempt
REPORTS TO: Executive Director of Home Health and Hospice Services
SUPERVISES: N/A
DEPARTMENT: Home Health and Hospice Services
COMPANY: MHS/The Overlook
**Franklin and Hampshire Counties
POSITION SUMMARY:
The Community Marketing Liaison is a team player with sales and marketing experience and solid relationships in the healthcare field. A Community Marketing Liaison must be persuasive, flexible, driven, well-mannered and accurate. A Community Marketing Liaison must have the ability to interact with all customers, both internal and external with the professional and diplomacy necessary to portray The Overlook in a positive manner. Must possess superlative communication and interpersonal skills across all levels while maintaining sensitivity to resident/patient needs. A Community Marketing Liaison must represent The Overlook at appropriate places, events and functions and act as a liaison between all Overlook services and its accounts.
The Community Marketing Liaison is responsible for generating client referrals from professional referral sources for The Overlook’s Home Health and Hospice Services. The ideal candidate must have 3-5 years of experience in sales in marketing focusing on Home Health and Hospice with a proven track record of success and achieving agency/organizational referral goals, and a skillset for developing solid referral relationships in the healthcare field. The Community Marketing Liaison is responsible for meeting and or exceeding specific referral and census goals.
PRINCIPLE DUTIES/ESSENTIAL FUNCTIONS:
The following duties are normal for this position. This list is not to be construed as exclusive or all inclusive. Other duties may be required and assigned.
Market Intelligence and Sales Planning:
Activity and Activity Management:
Other Responsibilities:
QUALIFICATIONS:
Educational Requirements and Experience:
PHYSICAL REQUIREMENTS/WORKING CONDITIONS:
COMMUNITY OVERVIEW:
The Overlook is a non-profit organization operating since 1911 and offering a full continuum of care and services for older adults in MA. The organization embraces its rich history and heritage, owning and managing 218 Independent Living Apartment Homes and Cottages, 28 Enhanced Care Private Suites, a 14- Suite Assisted Living Memory Care neighborhood, 27-unit Short-term Post-Acute Rehabilitation, 112-bed Long Term Care Skilled Nursing, as well as Home Health, Hospice, Palliative Care, Private Duty and Care Management divisions.
The Overlook and its 3 subsidiaries are based in Charlton, MA, with satellite home health and hospice offices across the state. The organization employs approximately 600 talented and compassionate Team Members and serves 1,500+ Residents/Patients.
The Overlook has a Vision to design a mixed-use Community beyond its singular function as a Retirement Community, a pedestrian-friendly, walkable "Village Center" environment, with select retailers, restaurants featuring fresh, locally sourced food, a brewery, a large banquet, and events center, enriching programs, health and wellness-focused on mind, body and spirit, and more. The Overlook’s bucolic setting on 450 acres of beautiful New England countryside, 16 miles of nature trails, a dog park, and a wealth of amenities offer limitless possibilities in helping us reposition our Campus.
All Team Members of The Overlook must embrace and commit to conducting themselves at all times in support of our 28 Guiding Principles, Culture of Excellence, and core values, which form the foundation of our unique culture. The Overlook strives to exceed expectations, inspire and "Do what's best for those we serve."
Solid Track Record of Promoting Team Members from within | Plenty of Free Parking | Free Daily Lunch on Campus |
Vacation, Sick, Holiday Time + Floating Holidays | Travel Reimbursement | Professional Development |
Flexible Spending and Health Reimbursement Accounts | Employee Assistance Programs | Tuition Reimbursement |
Short + Long Term Disability, Life Insurance | Medical, Dental, and Vision Insurance | Access to Fitness Center, Pool, and Onsite Massages |
In compliance with the Americans with Disabilities Act, The Overlook will provide reasonable accommodations to qualified individuals with disabilities and encourages prospective Team Members and incumbents to discuss potential accommodations with the employer. The Overlook is strongly committed to diversity and a workplace environment that respects, appreciates, and values employee differences and similarities. By providing and supporting a work culture that fosters and builds upon diversity and its strengths, The Overlook will better serve our communities. The Overlook is an employment-at-will organization and an equal opportunity employer committed to maintaining a work and learning environment free from discrimination on the basis of sex, race, color, religion, national origin, pregnancy, gender identity, sexual orientation, marital/civil union status, ancestry, place of birth, age, citizenship status, veteran status, political affiliation, genetic information or disability, as defined and required by state and federal laws. Additionally, The Overlook prohibits retaliation against an applicant or employee because he or she has engaged in protected activity under the statutes prohibiting discrimination in the workplace.
IND3
COMMUNITY OVERVIEW:
The Overlook is a non-profit organization operating since 1911 and offering a full continuum of care and services for older adults in MA. The organization embraces its rich history and heritage, owning and managing 218 Independent Living Apartment Homes and Cottages, 28 Enhanced Care Private Suites, a 14- Suite Assisted Living Memory Care neighborhood, 27-unit Short-term Post-Acute Rehabilitation, 112-bed Long Term Care Skilled Nursing, as well as Home Health, Hospice, Palliative Care, Private Duty and Care Management divisions.
The Overlook and its 3 subsidiaries are based in Charlton, MA, with satellite home health and hospice offices across the state. The organization employs approximately 600 talented and compassionate Team Members and serves 1,500+ Residents/Patients.
The Overlook has a Vision to design a mixed-use Community beyond its singular function as a Retirement Community, a pedestrian-friendly, walkable "Village Center" environment, with select retailers, restaurants featuring fresh, locally sourced food, a brewery, a large banquet, and events center, enriching programs, health and wellness-focused on mind, body and spirit, and more. The Overlook’s bucolic setting on 450 acres of beautiful New England countryside, 16 miles of nature trails, a dog park, and a wealth of amenities offer limitless possibilities in helping us reposition our Campus.
THE OVERLOOK WAY:
All Team Members of The Overlook must embrace and commit to conducting themselves at all times in support of our 28 Guiding Principles, Culture of Excellence, and core values, which form the foundation of our unique culture. The Overlook strives to exceed expectations, inspire and "Do what's best for those we serve."
Integrity: saying what you mean, meaning what you say (in action and words), even if it hurts you personally or professionally
Respect for Individual Choice: empowering and supporting others in their Self-determination for health and well-being, as they define it
Compassion: understanding and empathy for others
Creativity/Innovation: thinking wildly, planning accordingly
Grace: putting people at ease, without compromising performance or outcomes
JUST SOME OF OUR BENEFITS AND PERKS:
In compliance with the Americans with Disabilities Act, The Overlook will provide reasonable accommodations to qualified individuals with disabilities and encourages prospective Team Members and incumbents to discuss potential accommodations with the employer. The Overlook is strongly committed to diversity and a workplace environment that respects, appreciates, and values employee differences and similarities. By providing and supporting a work culture that fosters and builds upon diversity and its strengths, The Overlook will better serve our communities. The Overlook is an employment-at-will organization and an equal opportunity employer committed to maintaining a work and learning environment free from discrimination on the basis of sex, race, color, religion, national origin, pregnancy, gender identity, sexual orientation, marital/civil union status, ancestry, place of birth, age, citizenship status, veteran status, political affiliation, genetic information or disability, as defined and required by state and federal laws. Additionally, The Overlook prohibits retaliation against an applicant or employee because he or she has engaged in protected activity under the statutes prohibiting discrimination in the workplace.